Start 2022 Knowing WHO

It is the start of another new year. Hopefully, this year plays out better than the past two years have. But, only time will tell.

For 21 months, Michael Florio and I have produced a weekly webcast LTC Coffee Break where we share ideas and information about long term care with a focus on the OneAmerica product portfolio.

This week, Michael and I rolled back the clock to talk a little about why you should include long term care planning in the conversation, how to create a solution, and who might be a viable candidate for a long term care conversation.

Without rehashing the whole episode, I want to make a couple of points about the ideal candidate for long term care insurance solutions with OneAmerica’s Care Solutions in mind. (Many carriers work in more limited demographic.)

First, let’s talk age. Everyone wants the young and healthy clients and the industry is making a push to get younger clients (in their 50s) to purchase long term care insurance solutions. Sure, Care Solutions from OneAmerica can do that – just like everyone. But, only OneAmerica is willing offer long term care solutions to the age of 85.

Next, let’s talk about playing inside the box. Like the younger ages, healthy (table 4 or better) is where most carriers limit their exposure. Asset Care can offer a solutions for someone who might be table 8. And, Annuity Care is more forgiving than that. On top of that, if a client does not qualify for Asset Care, the OneAmerica underwriters look for an Annuity Care offer.

Finally, long term care funding solutions need to be customizable. Benefits need to align with the client’s concerns; premiums should align with the client’s financial picture. Simply, a cookie cutter solution (or one size fits all plan) can leave gaps in the income strategy (for toady and the future). The Care Solutions portfolio offers more combinations of long term care benefits (including unlimited lifetime duration) and premiums than anyone in the industry. There is no cookie cutter solution.

With the new year underway, no is the time to revisit those client conversations and cases that became dormant. Dust them off, and give me a call.

To schedule a meeting, you can contact me via email at or text or voice at (678) 512-9627.

For product questions and illustration assistance – call Justin Fox at (844) 658-3725 or email at

Don’t forget to join Michael Florio and me on our weekly webcast LTC Coffee Break where we share new ideas with you every Tuesday morning at 10 am at

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