Asset Care
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Sort Thru the Noise

In the January 2025 episode of Coffee Break, I shared information on how to locate more information about who OneAmerica Financial is … just go to oneamerica.com/about-us and you will get access to a boatload of information about the companies of OneAmerica Financial. There is a bunch of noise in the asset-based / linked-benefit LTC… Continue reading
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Cost of informal care

As you can tell, I have focused much of my Fridays with Fisher discussions on informal caregiving. This is inspired by the changes to Asset Care where informal care is covered benefit with a zero day elimination period! To learn more about the informal care benefit with Asset Care 2024, contact my internal sales partner… Continue reading
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Informal Care – Caregiver Training?

Last week, I talked about informal care, the OneAmerica Financial 2024 Caregiver Study, how it might work in my case, and how Asset Care 2024 provides funding for informal care. If you will recall, 63% of informal care is provided by a family member and 27% comes from their spouse. These stats and more can… Continue reading
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A little about informal care

Last week, I talked about a variety of types of care that are available when an extended care / long-term care situation arises. Remember, there are two types of care – formal and informal. As a reminder, informal care is the most prevalent care provided and it generally comes from an untrained individual like a… Continue reading
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Levels of Care

Last week, I shared with you a bit about Asset Care 2024 and how it offers more than simply money to pay for care. I shared the care benefit concierge (claims concierge), coordination of benefits provision, and caregiver consultant for those who elect informal care. One thing that I neglected to include in the Fridays… Continue reading
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Caregiver Support is More Than Money

With Asset Care 2024, OneAmerica Financial stepped up to the plate and increased the value of the policy by improving the delivery of care. (Please note, Asset Care 2024 is not available in every state – please contact your Care Solutions team with questions.) As you know, Asset Care 2024 offers a cash benefit option… Continue reading
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Your LTC Plan

A few years ago, I shared a similar observation. I did a Google search on “why should I buy LTC insurance”. Once I got past all of the company ads for LTC, I came across a bunch of opinion pieces that were generally “pro-LTC” planning and using insurance as a funding vehicle, One of the… Continue reading
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Thanksgiving Thought

I want to thank you for the opportunity to share my ideas and insights with you. Whether or not you wrote business with OneAmerica Financial this past year, I hope that I was able to help you help your family, friends, neighbors, and clients. I’ve shared the importance of planning and some consumer facing tools… Continue reading
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More About Planning

When most people hear the word long-term care, where does their mind go? Continue reading
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Lifetime Matters

making sure that you have a plan for a long duration care situation is important! Continue reading


